Greatest hits · Track 03 · Lead vocals · 2021–2023

Every Click You Take (Data Remix)

An AI product that spots experience problems on eCommerce sites, built on a data system I designed end to end.

Track details

Released
2021–2023
Role
Head of Technology & Product
Where
an AI eCommerce start-up
Genre
Lead vocals
Instruments
React · Python · Node.js · NoSQL · PostgreSQL · AWS · Serverless · Terraform

The brief

Use artificial intelligence and machine learning to build a product that finds the experience issues costing eCommerce websites their customers.

The recording

  • Managed a cross-functional band: product managers, data scientists, data engineers, backend and frontend engineers, DevOps, QA and designers.
  • Delivered the entire data system: tracking, web crawling, pipelines into a data warehouse, and the analysis that turned it into something end users could act on.
  • Designed high-availability infrastructure and deployed all of it as infrastructure as code.
  • Applied AI and machine-learning models to turn raw data into information.
  • Ran the team's P&L, including cost control for infrastructure and technology providers.

How it charted

The product went into pilots with eCommerce brands, running the full data system against their live sites to find the experience issues costing them customers.